morphe cosmetics — sun siren

In summer 2024, I collaborated with Morphe Cosmetics on a campaign for their new Hot Shot Blush and Sun Drops product launch. The concept centered around creating a painted portrait of one of the campaign models using only the products themselves. By working directly with the blush and sun drops as my medium, the painting served as a live, visual demonstration of the rich, buildable tones in the collection.

This campaign was a vibrant fusion of art and cosmetics—highlighting the expressive potential of makeup beyond traditional beauty. The project resonated widely, reaching over 2.5 million views across TikTok and Instagram and drawing an enthusiastic response from both the art and beauty communities. The finished piece, titled Sun Siren, now hangs in Morphe Cosmetics headquarters, and a limited run of prints was gifted to customers as part of an exclusive brand giveaway.